Faranak Firozan Executive Coaching

I’m a life and executive coach based in Santa Clara, California, and I work with professionals who want more than just career success—they want meaning, balance, and deeper connection in every area of their lives.

Many of my clients come from fast-paced industries, especially tech, where expectations are high and time is always short. On paper, they’re doing everything right—successful titles, strong résumés, impressive accomplishments. But underneath it all, they’re feeling stuck, isolated, or unsure of what’s next. That’s where I come in.

My coaching isn’t about fixing you—because you’re not broken. It’s about creating a space where you can slow down, reflect, and realign with what truly matters to you. Whether you're navigating a major life transition, dealing with burnout, or just wanting to show up more fully in your work and relationships, I offer support rooted in emotional intelligence, cultural understanding, and real-world experience.

As a first-generation Iranian-American, I understand what it means to live at the intersection of multiple worlds. I bring that perspective into every session, especially when working with professionals from diverse and immigrant backgrounds who are trying to reconcile family expectations, cultural identity, and personal ambition.

My approach is warm, practical, and collaborative. I’ll ask thoughtful questions, challenge old patterns, and help you create new pathways—ones that feel authentic, energizing, and aligned with who you really are.If you're ready to lead your life and career with more clarity, confidence, and purpose, I’d love to support you.

Welcome,
I’m Faranak Firozan

Executive Life Coach for Professionals Navigating Growth, Change, and Purpose

I work with high-achieving professionals—especially in the Silicon Valley tech world—who are ready to slow down, reflect, and realign with what really matters. You might look successful on paper, but inside you're feeling overwhelmed, uncertain, or disconnected from your own goals and relationships.
Faranak Firozan

That’s where
coaching comes in.

Through one-on-one executive life coaching, I help you move from burnout to clarity, from self-doubt to grounded confidence, and from reactive living to intentional leadership. Our work goes far beyond career strategy—it’s about your whole life.
As a first-generation Iranian-American, I bring cultural understanding and emotional depth to this work, creating a space where you can explore identity, values, ambition, and belonging—without judgment.
Faranak Firozan Life Coach

Who I Work With

I support professionals who are navigating:
Leadership stress, burnout, or big career decisions
Transitions—new roles, new identities, or life after burnout
Relationship challenges at work or at home
Cultural identity and family expectations
A desire for deeper meaning, balance, and fulfillment
My clients include startup founders, engineers, product managers, creatives, and women in leadership—many from multicultural or immigrant backgrounds. What they share is a desire to grow with integrity and live more intentionally.
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How I Can Help

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Executive
Life Coaching
Ongoing support for growth, leadership clarity, and personal alignment
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Career
Clarity Sessions
Short-term coaching to help you reset, reflect, and decide what’s next
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Relationship & Communication Coaching
Improve how you show up with others—at work and in your personal life
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Cultural
Integration Coaching
Navigate identity, ambition, and family expectations with support and strategy

Get in Touch with Faranak Firozan

Interested in connecting or learning more?Feel free to reach out via LinkedIn.
Connect on LinkedIn

About Faranak Firozan

Faranak Firozan is an executive life coach based in Santa Clara, California, who helps high-performing professionals find clarity, balance, and purpose in their careers and personal lives. Drawing from her own experience as a first-generation Iranian-American, Faranak Firozan brings cultural sensitivity, emotional intelligence, and practical strategy to her coaching work. She specializes in working with tech professionals, creatives, and leaders navigating burnout, identity questions, relationship challenges, and transitions. Her clients often come to her feeling stuck or disconnected—she helps them reconnect with their values and take meaningful action.
With a background in holistic coach training and a deep understanding of the pressures facing professionals in Silicon Valley, Faranak Firozan offers a supportive, judgment-free space for reflection and growth. Her coaching blends mindset work, emotional awareness, and practical tools to help clients make confident decisions, improve their relationships, and lead more intentional lives. Whether you're managing a team, pivoting careers, or simply trying to rediscover what fulfillment looks like, Faranak’s approach is grounded, warm, and deeply personal.

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